WEB DEVELOPMENT
Custom web development for companies
We design and build custom websites for companies that need more than a template: their own features, private areas for customers or integration with their ERP, CRM or training platform. We start from how your business works and build a fast, secure website ready to grow, that turns visits into sales opportunities.
What is custom web development?
Websites designed around your business, not a template
Custom web development means designing and building a website around your company’s processes, goals and brand, instead of adapting your business to a template. It lets you add your own features, such as private areas, calculators or advanced forms, and integrate the website with the tools you already use.
It can be built on WordPress with custom development or with bespoke code: the choice depends on what the website has to do. Either way, the result is a fast, secure, mobile-friendly website that can grow with new pages, languages or integrations.
We help you define what your website needs and build it to measure.
Custom
design
We create the design from your corporate identity and your customers, with no templates shared with other companies.
Your own
features
We build what your website needs: private areas, calculators, configurators, bookings or forms connected to your processes.
Integration with your systems
We connect the website to your ERP, CRM, payment gateway or Moodle™ so data flows without manual work.
Custom website, customised WordPress or template?
Not every website needs the same kind of development. At Proment we work with customised WordPress and with bespoke development, and we recommend the right route after analysing what you need. This comparison helps you see which option fits your project.
| Template | Customised WordPress | Bespoke code | |
|---|---|---|---|
| Starting point | A pre-designed layout filled in with your copy | WordPress with a design and features created for your company | A web application built from scratch |
| Features | Those included in the template and its plugins | Your own features through custom development | Any logic: processes, calculations or role-based permissions |
| ERP or CRM integration | Limited | Yes, with plugins or specific development | Yes, including complex integrations |
| Content management | Simple, but rigid | Independent, from the WordPress dashboard | From a dashboard created for your project |
| Best for | Very simple websites that do not need to stand out or grow | Corporate websites, catalogues and blogs your team will update | Portals, private areas and applications with specific logic |
Why choose custom web development?
Your own, distinctive image
A website created from your brand and your services, not from a template shared by hundreds of companies. It inspires trust from the first visit.
More customer acquisition
Forms, calculators and calls to action designed for your sales process, with leads sent to your CRM so none are lost.
An experience built for your users
Navigation designed for your customers and your services: fast, intuitive and mobile-friendly, with no unnecessary features or steps.
Ready to grow
Without the limits of a template: the website can be extended with new pages, languages, features or integrations whenever your company needs it.
How do we approach custom web development?
1. Project analysis
We review your goals, your processes and the tools you already use to define what the website must do and which integrations it needs.
2. Design and user experience
We organise the content and design the website around your corporate identity, thinking about how your customers will browse and get in touch.
3. Development and integrations
We build the custom features, connect the website to your systems and test it on desktop, tablet and mobile.
4. Launch and maintenance
We publish the website, show you how to manage it and stay with you for support, maintenance and continuous improvement.
Why do web solutions matter for business?
Solid digital presence
Build a professional, clear website aligned with your brand to inspire trust and offer a consistent digital image.
More online leads
Turn visits into opportunities with pages built to present services, generate contacts and make converting easy.
Better user experience
It offers fast, intuitive, mobile-friendly navigation so your users find what they need without friction.
A website ready to grow
Build a flexible, scalable structure that can grow with new pages, features and integrations.
Boost your website with other web solutions
Complete your custom website with other services: ecommerce development to sell online, integrations to connect tools, assistants to serve your visitors and maintenance to keep it secure and up to date.
Ecommerce development and client portals
We build online stores and client portals integrated with your ERP to sell more, automate admin and improve the shopping experience.
Integrations and plugins for the web
We develop advanced integrations to extend functionality, connect services and automate actions within your website.
Chatbots and assistants for the web
We roll out AI assistants that serve your visitors 24/7, answer frequent questions and capture leads directly from your website.
Web maintenance
We take care of technical support, maintenance and continuous improvement so your website always runs securely, quickly and up to date.
Request a proposal for your custom website
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Frequently asked questions about custom web development
What does a custom web development service include?
It includes analysing your needs, the content structure, the design based on your corporate identity, building the features you need, integrations with your systems, testing on every device and launching the website.
What can be custom-built on a website?
Corporate websites, landing pages, online catalogues, multilingual sites, private customer areas, portals with documents or orders, quote calculators, configurators, booking systems or advanced forms connected to your processes.
Is WordPress or custom development better?
It depends on what the website has to do. WordPress with custom development fits when content is at the centre and your team will update it. Bespoke code makes sense when the website needs specific logic, role-based permissions or complex integrations. We analyse your project and recommend the most suitable option.
Can the website integrate with my ERP or CRM?
Yes. We connect the website to systems such as Odoo, Microsoft Dynamics 365, Moodle™ training platforms, payment gateways or email marketing tools, to sync contacts, orders, customers or enrolments without manual work.
What does the price of a custom website depend on?
The price depends on the scope of the project: the number of pages and design templates, the custom features, integrations with other systems, the number of languages, whether you provide the copy and images or we prepare them, and the follow-on maintenance plan. The same factors set the delivery time. After analysing your project we send you a detailed, no-obligation proposal.
Does the website adapt to mobiles and tablets?
Yes. Every website is built with responsive design so it displays correctly on computers, mobiles and tablets, offering a good user experience on any device.
Can the website be extended in the future?
Yes. We build websites ready to grow, so they can be extended with new pages, languages, forms, integrations, features or ranking and lead generation strategies.
Shall we talk about your custom web project?
Ask via chat
Tell us what you need to improve on your website or digital project and our assistant will guide you to the best web solutions.
Talk to the team
We help you analyze your website, spot room for improvement and weigh up the solutions that best fit your company.
Contact us
Tell us what your company needs and we will design a Web Solutions proposal adapted to your goals and ideas